
Penny White
President, Chief Executive Officer & Founder
- Serial entrepreneur with over two decades of experience building companies.
- Co-founder, President, and CEO of Better Plant Sciences Inc. (CSE: PLNT, OTCQB:VEGGF). Better Plant Sciences is a majority shareholder of NeonMind.
- Former Director at Merus Labs Inc. (TSX:MSL)
- Recognized in PROFIT Magazine's W100 most successful entrepreneurs. Ms. White's company was included in PROFIT's 500 fastest-growing companies in 2015 and 2016.

Rick Huang
Chief Financial Officer
- Former CFO of Better Plant Sciences Inc. (CSE: PLNT).
- Serves as Chair of the Audit Committee for Datable Technology Corp. (TSXV: TTM) since 2015.
- Former CFO of Hanwei Energy Services Corp. (TSX: HE).
- Former Chair of Governance and member of Audit Committees at Poydras Gaming Finance Corp. (TSXV: PYD).
- Designated CPA, CGA.

Ernie Ho, Ph.D.
Vice President, Corporate Development
- Over 15 years of development and commercialization experience in leading Canadian biopharma and diagnostic companies from preclinical development to product management.
- Developed and successfully launched innovative medical services at Canada’s largest diagnostic provider, LifeLabs, focused on client needs and improved patient outcomes.
- Success in corporate development, including pivotal roles in licensing, M&A, and capital raises at Therapure Biopharma Inc. (now Resilience Biotechnologies Inc) and Cipher Pharmaceuticals Inc. (TSX:CPH).
- Ph.D. from Western University.